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Our clients' face and voice

With tour operators, travel agents and consumers


Acting as the face and voice of our clients, Hills Balfour has 15 years’ experience running representation offices for travel clients through our sales and marketing division.

We have established excellent working relationships with the travel trade in the UK and Ireland and we offer an approachable, experienced, creative and hands-on team to maximise all opportunities for the promotion of our clients, with the overall goal of increasing visitor figures, length of stay and spend per person.

Hills Balfour is an expert in developing creative, targeted and effective marketing campaigns which speak directly to the consumer and ensure that our clients stand out. Careful strategic planning ensures our campaigns have maximum impact and every campaign is specifically tailored to respond to client needs. 

Our focus on developing strong and effective third party brand partnerships creates mutually beneficial relationships and maximises visitor numbers and sales.  We also have extensive experience in media buying and placement

Our representation services include:

  • Tour operator liaison
  • Airline liaison
  • Road shows
  • Exhibition support & organisation
  • Educational/familiarisation trips
  • Training services
  • Customer relationship management

Case Studies

Case study: Las Vegas Convention and Visitors Authority

Hills Balfour have handled the sales and marketing and PR for the Las Vegas Convention and Visitors Authority (LVCVA) in the UK since July 2008.  More

Case Study - Kenya Tourist Board

Hills Balfour handles full representation for Kenya Tourism Board UK and Ireland, incorporating trade and consumer marketing, co-op partnerships, advertising, public relations, events and stunts amongst other activities. 


More case studies


The Times’ fashion department has worked with Hills Balfour on several occasions. They are one of the few travel PR specialists that approach us with creative and innovative ideas for features, news and fashion shoots. I’m  impressed by how their reach extends beyond travel journalism and I’d be more than happy to recommend them to any of my colleagues and  look forward to working with them more in the future.

Carolyn Asome,
Deputy Fashion Editor, The Times