ENTERPRISE QATAR - LAUNCHING A PATH FOR ENTREPRENEURSHIP IN QATAR
Enterprise Qatar was a new entity backed by a US 2 Billion fund formed by the Qatar government that needed to introduce itself to the market.
EQ ultimately needed to promote an entrepreneurial image for Qatar globally and attract businesses to the region - the key audience being three targets of start up, medium size and moving to corporate - a conveyor belt of help, funding and nurturing to START. GROW. ACHIEVE. aimed at these three audiences.
Our team created the entire integrated communication plan, the creative platform and all the conceptual work.