Daniela started out in newspaper advertising but owing to her Italian roots, her ambition was always to work in travel. In 2009 after working in Hong Kong she joined Hills Balfour as a PR Account Executive quickly making her way up the ranks while working on an impressive assortment of accounts in Europe, Africa and South America.
To date she’s worked across a range of exciting campaigns and PR stunts from launching new online travel platforms in the UK market to building famous landmarks out of Lego!